Cookie Policy

EFFECTIVE DATE - October 1, 2021

At btw, we believe in being transparent about how we collect and use data. This policy provides information about how and when we use cookies for these purposes.

Scope

This Cookie Policy explains how btw uses cookies and similar technologies to recognize you when you visit our Sites, and interact with any of Sites used by btw customers that has btw Servies enabled.

Cookies are small text files sent by us to your computer or mobile device which enable btw features and functionality. They are unique to your account or your browser. Session-based cookies last only while your browser is open and are automatically deleted when you close your browser. Persistent cookies last until you or your browser delete them or until they expire.

Cookies set by btw are called "first party cookies". Cookies set by parties other than btw are called "third party cookies". Third party cookies enable third party features or functionality to be provided on or through the Websites (e.g. analytics).

Cookies are not the only way to recognize or track visitors. We may use other, similar technologies from time to time, like web beacons (sometimes called "tracking pixels" or "clear gifs")

What cookies do we use and why?

For the purpose of following list, by 'user' we mean website visitors of btw Sites, customers of btw Services, end-users of our customer's Sites where btw is enabled.

Essential Cookies

  • Allows users to see any conversations they've had
  • Facilitates Stripe payments on btw
  • Remembers a user's settings on btw
  • Tracks how to interact with btw websites and ensures you are seeing page states that are relevant to your experience

Marketing Cookies

  • Cloudflare bot detection and malicious visitors detection cookies

Analytics Cookies

  • Enables A/B testing
  • Track reports on Google Analytics
  • Enables Google Tag Manager to load other scripts and code into a page
  • Website performance and optimization

Blocking cookies

You may also set your browser to block cookies and similar technologies, but this action may block our essential cookies and prevent our website from functioning properly, and you may not be able to fully utilize all of its features and services.

We may update this Cookie Policy from time to time in order to reflect, for example, changes to the cookies we use or for other operational, legal or regulatory reasons. Please therefore re-visit this Cookie Policy regularly to stay informed about our use of cookies and related technologies. If you have any questions about our use of cookies or other technologies, please email us at deepti@btw.so.

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