Zoominfo

Zoominfo

ZoomInfo is a provider of contact and business personal information regarding business professionals for direct marketing purposes.

Features

  • Automated Intelligence and Outreach
  • Webform Optimizations
  • Website Visitor Tracking
  • Lead Enrichment
  • Activity and Pipeline Management
  • Enterprise API
  • Account Targeting
  • Campaign Optimization

Pricing

Pricing varies depending on number of users: Zoominfo Pricing

Free Trial Available

Yes

G2 Score

4.4/5 (out of 5019 reviews)

Reviews (Snippets from G2)

Pros

  • ZoomInfo has advanced search functionality that allows you to segment data using 100s of different segmentation filters at both a contact and company level.
  • It's easy to use, the amount of data, and the insights provided by the platform.
  • Aside from my current CRM Software, this is my number 1 tool for sales in my organization.
  • We can see a significant improvement in targeting potential leads after using it for just a few months. Zoominfo has well integration with Salesforce which is really awesome.
  • Data accuracy is really good when compared to competetors, good to see they are always buying out competetors and valuable technologies.
  • The Intent tool is beneficial in deciding which targets I need to prioritize.

Cons

  • The platform has slowed down exponentially since I first started using it.
  • It is not updated every month, so few times you can get a person who left the organization.
  • Some of ZoomInfo's marketing materials are unclear and suggest steps are taken to ensure their data is clean that potentially aren't.
  • It is not updated every month, so few times you can get a person who left the organization.
  • I dislike ZoomInfo for its inaccuracy. There are quite a number of contacts and details that are missing or inaccurate.

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