MoEngage

Features

• Multivariate Testing
• Analytics (ROI Tracking)
• Campaign Segmentation
• Channel Management
• Email Drip Campaigns
• Landing Pages
• Lead Management
• Lead Nurturing
• Website Visitor Tracking

Pricing

Pricing varies depending on number of users: MoEngage Pricing

Free Trial Available

Yes

G2 Score

4.4/5 (out of 139 reviews)

Reviews (Snippets from G2)

Pros

• I like Moengage Customer Engagement Platform for creating neat and clean workflow for my SMS campaigns as well it is very good in sending real-time SMS campaigns through its API events.
• Overall experience with MoEngage is good. It's an all-in-one tool for CRM needs, we can migrate from previous platform to MoEngage with better price and capability.
• Overall, MoEngage is easy to use, even as a beginner.
• Thanks to MoEngage simple UI, many features there can be easy to understand.
• The analytics panel enables us to get good insights of the current notifications program that we run, with segmented results and behavioral flows.
• Their support team. Always there to help you 24/7 on, that too on priority.

Cons

• The detailed reports sometimes take a while to get over the mail.
• Their data point is too short, I think it's better at least we can see data point from a quarter or 90 days before.
• Storage of data is at third party public cloud which can lead to data security issues for any organization.
• I dislike the connectors as when customers use some other third-party apps and when I need to send some notification via them, it becomes quite difficult while using this platform
• The only drawback is a minor one, the email templates cannot be access without going through the campaign builder.
• The details of data, the main problem is the total data collected not aligned or not coverred all.