Everflow

Everflow is a cloud-based affiliate management and partner tracking platform that brings monitoring, analysis and automation capabilities to affiliate marketers, advertisers, agencies and publishers. It can process the performance of businesses of any scale, thanks to its capability to handle clicks ranging from a hundred to a billion.

Features

  • Direct Linking
  • Impression Tracking
  • QR Codes
  • Coupon Codes
  • Tracking Code URLs
  • SKAN Attribution
  • Drill Down Analytics
  • Event Tracking
  • Conversion Timing
  • Variance Reports
  • Click Level Details
  • Schedule Reports
  • Instant Cart Setups
  • Powerful Integrations
  • Auto-Optimizations
  • Smart Targeting
  • Open API & Webhooks
  • Global Payments

Pricing

Pricing varies depending on number of users: Everflow Pricing

Free Trial Available

Yes

G2 Score

4.8/5 (out of 119 reviews)

Reviews (Snippets from G2)

Pros

  • Everflow has caused my role in managing our affiliate marketing and advertising partners a breeze!
  • Organisation of layout for Everflow is my favourite feature both for myself and for login accounts for publishers and advertisers.
  • Different analytics sections, especially dynamic nested variance and flex it provides a wide variety of reports to extract on the go and create the best report out of the box.
  • Easy to get into, but can get deep if you want to dive into it. Support is helpful, although could be faster at times.
  • The best part of Everlfow is the customer support system, help is proper guidance and setting up of system.
  • It's very easy to handle, the stats are perfect, it's fast, you can chose your own design and almost everything you can imagine is possible.

Cons

  • It's not super simple for someone who is new to use the interface and get aquainted with everything.
  • A few features are not as intuitive as I would think, so it takes a bit longer to learn their functionality.
  • It's not the cheapest tracker out there so if you're running campaigns with a low CVR then the click costs can add up.
  • You can't add google pixels to the postback area and have them fire correctly. It prevents you from using the throttle feature.
  • Mass uploading an offer to make available to all partners within Everflow can be a bit of a process.
  • I think some of the reporting features need to be simplified so data can spit out and I can use a pivot table to get what I need.